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Brisbane Small Retail Business Being Held Back By Website Design

Brisbane Small Retail Business Being Held Back By Website Design
April 30, 2018 Jess

Whether you’ve got an old website that needs updating or you haven’t even made it onto the web yet, Brisbane small retail businesses are being held back by website design. Think your business is being held back? We take a look at why having the right website design can produce leads and create sales

We get it; websites can just be another thing to add to the list of to-do’s when owning your own business. But, we’re here to tell you, if you have the right website design, it’ll all be worth it. Here’s why.

Customers check online first

It’s a well-known fact in the retail industry that customers conduct research online before they go in store to purchase. In fact, two-thirds of customers say they take the path of research online, purchase offline. This means, if your website is lacking, in any form be it speed, performance or experience, the customer will move to the next store in a matter of seconds. Remember, you have to make sure your website is visually appealing, easy to use and has a presence on the internet. Otherwise customers will shop elsewhere.

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Treat your website as your store – make it tidy and easy to use

Would you leave your store in the hands of a risky staff member overnight? Probably not. Your website shouldn’t be any different. 64% of shoppers who are dissatisfied with a website will go somewhere else to shop next time. Make sure your website is clean and tidy and easy to use – just like you’d want your store to look.

You save money and time being online

A well-designed website can save you money because it means customers can search and find answers to their questions before they come in store. That’s why you need to make sure it’s easy to use!

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A good website helps your Google rankings

We have so many clients coming to us saying they’ve had a website made, and that they are now ready to start online marketing. What most businesses don’t realise is that your business’ marketing plan should be included in your website design! A good website, designed with specific keywords, images and responsiveness will help your website rank and stand out amongst the crowd on Google.

Choose Ronin, and your small business won’t be so small anymore

If you’ve got the right design, you’ll be accessible to thousands of customers all over the globe. That’s why we design websites with marketing tools built into them. We put everything in place during the design to ensure your website works for you.

Want to see a great website design? Check out our case studies or give us a call today.